Abeokuta, Nigeria – FoodCo, a Top 3 retailer and operators of the largest supermarket chain brand in south-west Nigeria, will be marking its 43rd anniversary with the launch of a new store in Asero, Abeokuta, Ogun State.
According to a statement by Solomon Huesu, the company’s marketing manager, FoodCo Asero will be the 23rd store in the company’s portfolio, and fourth in Abeokuta. It is also indicative of the growing adoption of the brand by the city’s residents.
In addition to the new store launch, FoodCo will be holding an Anniversary Promo to reward customers for over four decades of fidelity to the brand. The promo, which holds from Friday, September 26 to Thursday, October 2, offers significant discounts on a wide selection of items including food, beverages, groceries and more. It is valid across all the brand outlets in Ibadan, Lagos and Abeokuta.
Huesu said: “FoodCo Asero will continue in the company’s legacy of offering quality at an affordable price. As a business, we are driven by our commitment to bring the convenience, quality assurance and cost-saving benefits of modern retail to middle-class Nigeria. So, we encourage shoppers in Asero and environs, and also across all our communities, to visit either our physical stores or digital channels to enjoy a premium shopping experience on a variety of items such as grocery, fresh produce, household essentials, and quick-service dining in one location.”
In her comments, Funmi Aiyepeku, Chief Commercial Officer, FoodCo, noted that the double celebration is a testament that the company was delivering on its promise to always excite Nigerians with an unmatched modern retail experience built on customer service excellence, operational efficiency and innovation.
She said: “For 43 years, Nigerian families have trusted FoodCo to provide them with quality products and services that enrich their daily living. This includes shopping for their households at our supermarkets, sharing meals with loved ones at our restaurants, spicing up fun moments with mouthwatering snacks from our bakery topped up with our delicious ice-cream, and of course, ensuring every breakfast is a satisfying experience with our award-winning SunFresh premium bread.
“The launch of our 23rd store in Asero is a proud extension of this legacy and a symbol of our continued growth. Designed as a modern and welcoming space, it is purpose-built to complement the lifestyle of today’s sophisticated shopper, and we look forward to deepening our roots and serving more families in Abeokuta and across Ogun State.”
Established in 1982 as a fresh fruit and vegetable store, FoodCo is a diversified consumer goods company with interests in retail, quick service restaurants, manufacturing, and entertainment. The company has previously been listed three times in the Financial Times annual ranking of Africa’s Fastest Growing Companies for the years 2022, 2023 and 2025.
